HOLLY A. BRYANT-SIMPSON
University of Georgia
M.A, Journalism and Mass Communication, Public Relations specialization
Kennesaw State University
B.S in Communication, Public Relations track
Publicist, August 2016 – Present, Entangled Publishing, LLC. Publicist for Embrace, Scandalous, & Select Historical Imprints. Create & execute promotional plans utilizing traditional and social media and paid advertising to publicize new releases, sales, and promotions. Work directly with authors, reviewers, and media. Create promotional products & graphics for advertisements.
Public Relations Manager, February 2012 – August 2016. ListenUp Audiobooks, Atlanta, Ga. Build connections with local and national media, develop and maintain presence on social media platforms, compose blogs, update website, establish and maintain relationships with bloggers and reviewers, develop advertising and marketing campaigns using traditional media, search engine optimization, search engine advertising, and word-of-mouth social media campaigns. Non-PR duties: keep websites for company and three divisions updated and maintained, design and create jacket and disc art for audiobooks on CD, respond to customer service inquiries.
Public Relations Coordinator, October 2013- Present. Resolution Media & Entertainment, Atlanta Ga. Develop and maintain social media accounts, including Facebook, Twitter, and Instagram. Create and post content for website and blog. Create and maintain website for child company – 750 Entertainment Group. Develop advertising and marketing campaigns. Assist in coordinating re-branding efforts surrounding a name change, including branding campaign, publicity, promotional items, and design.
Graduate Research Assistant, January 2013 – July 2014. James M. Cox International Mass Communication Center for Training and Research, Athens, Ga. Develop and implement three major surveys of journalism schools and their graduates, collect and record data, present findings at national conference, manage and coordinate team of undergraduate research clerks.
Social Media Consultant, May 2007 – Present. Freelance. Develop and maintain social media presence on Facebook, Twitter, Tumblr, FourSquare, and Instagram. Clients include: The Corner Pub, Round Here Racing, Todd Suttles Art and Salon, Rossetti Development Cycling, Blockader Homebrew Supply, and Camp Toccoa.
Intern, May 2009 – August 2009. Wicked PR, Atlanta, GA. Compose blogs, aid with maintenance of social media presence, perform media and social media research for print and online presence of both clients and firm.
Apprentice, May 2008 – December 2008. Georgia Public Broadcasting, Atlanta, GA. Compose news releases, coordinate publicity and media campaigns, gather and write materials for monthly membership publication, research and prepare information for website and social media, write company blogs, assist with planning and promoting special events, various assigned administrative duties, including Excel spreadsheets and PowerPoint presentations.
Owner, Face Painter and Clown, April 2005 – Present. Lil’ Miss Rainbow, Atlanta, GA. Provide entertainment for corporate and private events, including face painting, balloon art and magic.
PRO BONO WORK
Camp Fire Georgia/Camp Toccoa, Present. Public Relations Advisory Board Chair. Lead PR advisory board projects, meetings, & events. Develop public relations campaign to promote year-round events and summer camp. Coordinate events, maintain social media presence, design brochures and advertisements.
Office of Emergency Preparedness, University of Georgia, January 2013 – May 2013. Manage team of undergraduate students in conducting original research and developing campaign to advise top administrators at the University of Georgia, including the Office of the President, on how to make campus safer for everyone and better prepared for emergencies
Environment Health and Safety Department, Kennesaw State University August 2009 – December 2009. Develop public relations campaign based on original research used to advise administrators at Kennesaw State University, including the police department, on how to implement a new campus smoking policy.
Proficient in M.S. Office Suite, Adobe Creative Suite, WordPress, File Maker Pro, and SPSS Statistics.